🤖 June Webinar Recap: 4️⃣ Keys to Powering Casino Loyalty Marketing with AI Today 📈
Kiran Brahmandam, CEO & Founder of Gaming Analytics, outlines how to unlock the power of AI for your organization.
Huge thanks to Kiran Brahmandam, CEO & Founder of Gaming Analytics, for joining us in June.
Click here to watch the webinar replay.
Why is AI so important to Chalkline?
Sports promotions benefit from AI-driven personalization. Every fan has a favorite sport, team or player—shouldn’t their games reflect their personal tastes (and social feeds)?
Chalkline games feed the AI data pool. Clients like Prairie Band Casino & Resort have determined (using AI tools) that Retail Customers who play Chalkline games are 6.5X more valuable AT RETAIL.
So: the four keys to unlocking AI for you property….
Key #1: AI Literacy Starts at the Top
Chalkline’s take-aways from the jam-packed sessions at the Class 2 Gathering in early June: AI is the single hottest topic, and many leaders had a lot of questions (see above).
These questions above are CORE to your business, which is why leaders need to act now and understand how AI will change their organizations.
Key #2: Organizing Your Player Data is Table Stakes
Even sophisticated companies like Gaming Analytics require access to clean data to do their best work.
Data discipline today means that deeper insights can be gleaned for Operations and Marketing tomorrow using AI agents.
Key #3: Share Widely the Success Metrics that AI Will Move
It should be a handful of numbers, but teams largely benefit from seeing the numbers move when AI starts driving Operational and Marketing efficiencies.
Gaming Analytics regularly sees double-digit improvement in marketing campaign results with AI, and sharing this progress typically gets team members excited about the progress.
Key #4: Reimagine and Refocus your Business with AI
Many leaders choose to think incrementally, but Kiran takes a broader view that we share.
AI is a transformative technology, and it can change your business.
Your competition is embracing AI, the results and impact are swift, and the only thing holding most leaders back is inertia (and maybe a little trepidation).
Find experts to help you, and start simply and simply start!
Learn More
Learn more about Chalkline's Sports Games solutions for casinos.
Visit GamingAnalytics and see what Kiran and his team are up to.
Next up: July 17th Webinar with Guest Craig Shacklett
Join Chalkline CEO Daniel Kustelski and special guest Craig Shacklett from URComped for a look at cutting-edge ways to add more players to your database this fall.
✨ Advanced personalization through AI
🧑🎨 Dynamic offer types and offer content based on user behavior
🏈 Football as a tool to add players to the database in August & September
It's the "Fastest 30 Minutes in Casino Marketing" and we look forward to seeing you there!